L'Oréal Professional New Generation Steampod 2.0

We all have our own individual beauty woes – and beauty 'specialities'. Which is why, at Beauty BIble, we have a Liquid Eyeliner Correspondent (Jo's niece, Carson Parkin-Fairley, queen of the cat-flick) and a Frizzy Hair Correspondent, Jodie Young, who works for The Perfume Society.

So: when she came in with fabulous, STRAIGHT, swingy, non-frizzy hair, we wanted to know her secret – so we could share it with you. And here goes...

'The L'Oreal Professionnel New Generation Steampod 2.0 is a game changer for anyone who has ever suffered with thick, unruly and frizzy hair.

A combination of steam and pro-keratin technology works to not only make hair silky smooth; it also transforms it in record time. I absolutely love this straightener – it's literally halved my time spent getting ready in the morning. A couple of glides over a section of hair and it magically gets rid of kinks and frizz.

Plus, I've found that once straight it lasts a lot longer than when I've used other straighteners (what is the point spending time straightening your hair for it only to be ruined as soon as you step outside?!)

The continuous stream pressure opens up the hair cuticle so it can retain natural moisture levels, resulting in hair that is sleek and manageable – and not further frazzled by a super-hot straightener. (Let’s not make those dry ends any drier!)

It is on a slightly pricier side – but I can honestly say it’s well worth it. For anyone that has ever suffered from a fear of humidity or an unexpected April shower, this is worth its weight in gold...

£175 – buy here

Prize Draws