So the main thing with a neck cream is: YOU’VE GOT TO WANT TO USE IT. We know for a fact: this is a category of product often applied only sporadically, even though the neck is such a giveaway of age and we should all really know better.

Well, it is super-easy to get into the habit of using this addition to Clarins’s No.1 selling Super Restorative range. Silky, satiny, smooth, it glides into skin and is a sheer pleasure. (We’ve rarely actively looked forward to neck-slathering, before!)

Active ingredients, if you’re interested, including botanical extracts of a plant called harungana (a.k.a. ‘the healing tree’, which stimulates collagen production, and Montpellier rock rose, which targets dark spots and works

to restore luminosity. Extracts of organic oats, cress and sunflowers and white tea, together with Clarins’s signature Anti-Pollution complex, also feature.

What’s impressive is that after just a couple of applications, skin genuinely appears less ‘papery’ and more supple. As for fragrance? It’s fruity-floral, essentially ‘Clarins-y’– and we’re looking forward to bedtime, and our next application, already.

Clarins Super Restorative Décolleté and Neck Concentrate/£57 for 50ml at www.boots.com