Benefit wishes you an Appy Christmas
It is a fact that among our teenage goddaughters, nieces, stepgranddaughters and junior office helpers, there has long been one particular brand that we get nagged, pleaded and 'pretty-pleased' for around this time of year. It is Benefit. (And clearly, our young friends are far from alone: Benefit has 521,000 UK Facebook fans and counting.)
We've long known ourselves that Benefit's quirky, wacky names belie the truth about the range: it's incredibly high-performance. (With several high-scoring award-winners in The Anti-Ageing Beauty Bible, including The Porefessional, which is currently our top 'line-smoother'. Definitely not just for filling in pores, our testers reported.)
So: for iPhone- or iPod Touch-toting Benefit-lovers everywhere, your very own free App: simply add the products which are your heart's desire this Christmas to the Wishlist, then share with family and friends. Search for BENEFIT WISHLIST on the iTunes store, to download it. (Actually, there's a Facebook version too, if you click here: you can post your wishes to your Timeline.)
If that's all a bit high-tech and social media-savvy, there are Benefit counters up and down the country (their Store Locator is here) where you will find simply marvellous gifts, like the Crescent Row fragrances we featured as our daily 'love', here...
Meanwhile, we just hope to heaven that Santa has an iPhone tucked into his iSleigh...
Find the App here